(via How do women and girls feel when they see sexualised or sporty images of female athletes?)
The potentially harmful effect of ultra-thin models and air-brushed female celebrities on the body image and self-esteem of women is well-documented. Could the increasing participation of women in professional sport prompt the media to portray female role models in a different, more beneficial light? Anecdotal evidence suggests not. To take just one example, prior to the 2010 Winter Olympics, female Olympic skiers and snowboarders appeared on the cover of Sports Illustrated in - you guessed it - bikinis. A new study of 258 US school girls and 171 female undergrads by Elizabeth Daniels has investigated how women and girls feel when they see sexualised images of female athletes.
The participants were allocated to one of three conditions - they either looked at five images of female athletes in a sporting context in their full sporting attire (the basketball player Anne Strother; the skateboarder Jen O’Brien; the tennis player Jennifer Capriati; the surfer Lisa Anderson; and the football player Mia Hamm), or they looked at five images of female athletes in a sexualised context with lots of flesh on display (the basketball player Lauren Jackson; the ice-skater Ekaterina Gordeeva; the swimmer Jenny Thompson; the softball player Jenny Finch; and the tennis player Anna Kournikova), or they looked at five images of bikini-clad magazine models given random names.
After looking at the first and last of their five allocated photographs (this was Lauren Jackson and Anna Kournikova in the sexualised athletes condition and Anne Strother and Mia Hamm in the sporty athletes condition), the participants were asked to write a paragraph “describing the woman in the photograph and discussing how this photograph makes you feel”.
The key finding is that the girls and undergrads who viewed the sexualised athlete images tended to say they admired or were jealous of the athletes’ bodies, they commented on the athletes’ sexiness, and they evaluated their own bodies negatively. Some also said they found the images inappropriate. The participants who viewed the bikini-clad glamour models responded similarly, except they rarely commented on the inappropriateness of the images, as if they’d come to accept the portrayal of women in that way. Daniels said that sexy images of female athletes “are no more likely to prompt viewers to reflect on their own physical activity involvement or appreciation of sport than sexualised model images.”
By contrast, participants who viewed the female athletes in a sporting context tended to comment on the athletes’ determination, passion and commitment; they wrote about feeling motivated to perform sport; and they reflected on their own sporting participation or sports they followed. “Infusing more performance images of female athletes into the media may be helpful in promoting physical activity among girls and young women,” Daniels said. “Currently, female athletes are largely absent from magazines targeted at teen girls.”
![Being able to lift 267 pounds is only one of the things that makes 18 year-old British Olympic weightlifter Zoe Smith tough. She can also swat down sexist Twitter trolls like they’re flies.
While Smith was preparing to set an Olympic record for Great Britain in the clean-and-jerk event, men (and some women) on Twitter were busy saying she wasn’t attractive enough, or that she was manly, or that there was something wrong with her body because she was so muscular.
So Smith took to her blog to respond:
[We] don’t lift weights in order to look hot, especially for the likes of men like that. What makes them think that we even WANT them to find us attractive? If you do, thanks very much, we’re flattered. But if you don’t, why do you really need to voice this opinion in the first place, and what makes you think we actually give a toss that you, personally, do not find us attractive? What do you want us to do? Shall we stop weightlifting, amend our diet in order to completely get rid of our ‘manly’ muscles, and become housewives in the sheer hope that one day you will look more favourably upon us and we might actually have a shot with you?! Cause you are clearly the kindest, most attractive type of man to grace the earth with your presence.
Oh but wait, you aren’t. This may be shocking to you, but we actually would rather be attractive to people who aren’t closed-minded and ignorant. Crazy, eh?! We, as any women with an ounce of self-confidence would, prefer our men to be confident enough in themselves to not feel emasculated by the fact that we aren’t weak and feeble.
Sexism seems to be almost as common as sweat at this year’s Olympics — which has a record number of women participating — from female boxers being asked to wear skirts to differentiate them from the men to women’s teams taking coach while men’s fly first class.](http://24.media.tumblr.com/tumblr_m866w96dD71r9d5u1o1_400.jpg)
